This Cookie Policy has been prepared by Budget Whitegoods Pty Ltd (trading as WA White Goods) to transparently explain how and why we use cookies and similar tracking technologies on our website at wawhitegoods.com.au.

Cookies are a standard and widely used technology across the internet. We use them to make our website work properly, to understand how visitors use our site, and to improve your overall experience when browsing for reconditioned appliances. We are committed to using cookies responsibly, transparently, and in full compliance with Australian privacy law.

Business Details

This Cookie Policy forms part of our broader privacy framework and should be read in conjunction with our Privacy Policy and our Terms of Service.

Cookies are small text files that are placed on your computer, tablet, smartphone, or other internet-enabled device when you visit a website. They are widely used by websites around the world to make sites function correctly, work more efficiently, and to provide information to the website owner.

Cookies are not programs and cannot carry viruses or malware. They cannot access or read other files stored on your device. They simply store small pieces of information — such as your preferences, shopping cart contents, or a session identifier — that help the website remember you and your actions between pages or visits.

How Cookies Work

1. You visit a website (such as wawhitegoods.com.au) using your browser.
2. The website's server sends a small cookie file to your browser, which stores it on your device in a designated cookies folder.
3. On subsequent page loads or future visits, your browser sends the stored cookie back to the website's server, which reads the information and responds accordingly — for example, remembering items in your cart or your preferred language.
4. Cookies expire either at the end of your browsing session (session cookies) or after a set period of time (persistent cookies), after which they are automatically deleted from your device.

Cookies vs. Similar Technologies

In addition to traditional browser cookies, websites may also use similar tracking technologies. This policy covers all such technologies used on our website, including:

• Session Storage & Local Storage: Browser-based storage mechanisms that hold temporary data during a browsing session or persist data locally on your device without an expiry date.
• Web Beacons / Pixel Tags: Tiny transparent image files (often 1×1 pixel) embedded in web pages or emails that signal to a server when the page or email has been opened or viewed.
• JavaScript Tags: Small scripts embedded on pages that collect information about visitor behaviour, page views, and interactions.
• Fingerprinting: A technique that uses combinations of browser and device attributes to identify returning visitors without requiring a stored cookie. WA White Goods does not use device fingerprinting for tracking purposes.

WA White Goods uses cookies for a range of purposes, all of which are aimed at either making our website function correctly or improving your experience as a visitor and customer. We do not use cookies to collect sensitive personal information, and we never sell cookie data to third parties for profit.

The Core Purposes of Our Cookies

• Website Functionality: To enable core features of our website, such as your shopping cart, user account sessions, checkout processes, and form submissions. Without these cookies, the website cannot function correctly.
• User Preferences: To remember your settings and preferences — such as your preferred language, region, or display settings — so you don't have to re-enter them on every visit.
• Security: To protect our website and your account from fraudulent access, cross-site request forgery (CSRF) attacks, and other security threats by verifying your session and identity during checkout and account login.
• Performance & Analytics: To understand how visitors use our website — which pages they visit, how long they stay, where they come from, and which products they view — so we can improve the website experience for everyone.
• Marketing & Retargeting: Where you have consented, to show you relevant advertisements for our products on other websites and platforms, based on your browsing history on our site.
• Payment Processing: Our payment partners (such as the Afterpay platform and card payment gateways) may set cookies to enable secure transaction processing and fraud prevention during checkout.

We use four categories of cookies on the WA White Goods website. Each category serves a distinct purpose, and your level of control over each category varies depending on whether the cookies are strictly necessary for the website to operate.

Cookie Classification by Duration

Full details of each cookie category — including specific cookies we use, their purpose, and their duration — are provided in Sections 05 through 08 of this policy.

Essential cookies (also called strictly necessary cookies) are cookies that are absolutely required for our website to operate. Without them, core features of the site — such as adding products to your cart, completing a checkout, logging in to your account, or submitting a contact form — would not work. Because these cookies are technically necessary, they are always active and cannot be switched off through our cookie preferences.

Essential Cookies Used on Our Website

Functional cookies allow our website to remember choices you make and information you provide so that we can deliver a more personalised and convenient experience. Unlike essential cookies, functional cookies are not strictly required for the website to operate — the site will work without them, but your experience may be less personalised or convenient.

What Functional Cookies Do

• Remember whether you have previously viewed our cookie notice or accepted our terms, so we don't show repetitive notices on every visit.
• Remember your preferred product sort order (e.g. price low to high) or product filter settings so they are pre-applied on return visits.
• Store your recently viewed products so we can display a "Recently Viewed" list for easy navigation back to items you've been considering.
• Remember your preferred language or regional settings if multiple options are available on the site.
• Enable live chat functionality and remember your chat history within an active session so you don't have to repeat information to our support team.

Functional Cookies Used on Our Website

Analytics cookies help us understand how visitors find and use our website. They collect information about which pages are visited most frequently, how long visitors spend on each page, where they came from (e.g. a Google search, a Facebook link, or direct navigation), and what actions they take during a visit. This data is used exclusively to improve our website's performance, usability, and content.

Analytics data is collected in an aggregated and anonymised form wherever possible. We do not use analytics cookies to identify individual visitors or to track your activity across other websites.

Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC. Google Analytics uses cookies to collect standard internet log information and visitor behaviour data in an anonymous form. The information generated by these cookies about your use of our website is transmitted to and stored by Google on servers in the United States and other countries.

IP Anonymisation

We have enabled IP anonymisation on our Google Analytics implementation. This means your full IP address is never sent to or stored by Google — the last portion of your IP address is masked (anonymised) before any data is transmitted to Google's servers. This is a privacy best practice that we actively maintain.

What Analytics Data Tells Us

• The total number of visitors to our website and how many are new vs. returning visitors.
• Which pages and product listings receive the most views and engagement.
• The search engines, websites, or other sources that referred visitors to our site.
• The geographic region (state/country level only) from which visitors are browsing.
• The devices, browsers, and operating systems used to access our website.
• The pages from which visitors exit our website, helping us identify areas for improvement.

Marketing cookies (also called advertising or targeting cookies) are used to deliver advertisements that are relevant and personalised to you based on your browsing history and interests. They may also be used to measure the effectiveness of our advertising campaigns and to limit how frequently you see a particular advertisement.

Marketing cookies are only placed with your consent. If you have not consented to marketing cookies, we will not use them to track your browsing or show you retargeted advertisements.

Facebook / Meta Pixel

Our website may use the Facebook Pixel (Meta Pixel), a piece of code provided by Meta Platforms Inc. that allows us to measure the effectiveness of our Facebook advertising, build audiences for our ads, and retarget visitors who have viewed products on our website.

What Marketing Cookies Do NOT Do

• They do not collect your name, email address, phone number, or any other directly identifiable personal information through the cookie itself.
• They do not access files stored on your device beyond the cookie data itself.
• They are not used to determine your eligibility for credit, insurance, or employment.
• They are not sold by WA White Goods to third-party data brokers.

In addition to the cookies set directly by WA White Goods (first-party cookies), some third-party services that we have integrated into our website also set their own cookies on your device. These third-party cookies are governed by each provider's own privacy and cookie policies, and WA White Goods does not have direct control over them.

Third-Party Services That May Set Cookies

Embedded Social Media Content

Our website may include embedded content or social sharing buttons from platforms such as Facebook and Instagram. When you interact with this embedded content — for example, by clicking the Facebook "Like" button or the Instagram share icon — cookies from those platforms may be set on your device, regardless of whether you are logged in to those platforms or have an account. These cookies are controlled entirely by the respective social media platform.

Cookies vary significantly in how long they remain on your device. Understanding cookie duration helps you make informed decisions about your privacy and cookie preferences.

Duration Categories Explained

Cookie Renewal

Some persistent cookies have their expiry date renewed each time you visit our website. For example, an analytics cookie with a 2-year lifespan may be refreshed to a new 2-year period on each subsequent visit. If you do not visit our website for the duration of the cookie's lifespan, the cookie will expire and be removed from your device automatically.

Under the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), you have the right to make informed choices about the collection and use of your personal information — including information collected via cookies. WA White Goods respects this right and provides you with clear options to manage your cookie preferences.

How We Obtain Your Consent

When you first visit our website, you will be shown a Cookie Consent Notice (cookie banner) that informs you of our use of cookies and provides you with the option to accept or decline non-essential cookies. By clicking "Accept All Cookies," you consent to the use of all cookie categories described in this policy. By clicking "Essential Only" or similar, you consent only to strictly necessary cookies.

Your Cookie Choices

• Accept All Cookies: Consent to essential, functional, analytics, and marketing cookies. This provides the best browsing experience and enables all website features.
• Essential Cookies Only: Consent only to cookies that are strictly necessary for the website to function. Analytics and marketing cookies will not be placed. Some features may be limited.
• Customise Preferences: Select individual cookie categories you wish to enable or disable. For example, you may allow analytics cookies but decline marketing cookies.
• Withdraw Consent: You may withdraw or change your cookie consent at any time. Your previous consent does not bind you permanently — you can update your preferences through your browser settings at any point.

Continuing to Browse Without Engaging the Banner

In some jurisdictions, continued use of a website after viewing a cookie notice may be treated as implied consent to the use of cookies. However, in the interest of transparency and best practice, WA White Goods recommends that you actively make a cookie choice through our cookie notice banner rather than relying on implied consent. This ensures your preferences are accurately recorded and respected.

All modern web browsers allow you to view, manage, block, and delete cookies stored on your device. Browser-level cookie controls give you comprehensive control over the cookies set by any website you visit — not just WA White Goods. Below we provide guidance and direct links for the most commonly used browsers.

Cookie Management by Browser

Common Browser Cookie Actions

• Block all cookies: Prevents any website from storing cookies on your device. Note that this will break the functionality of most websites including ours, as shopping carts and login sessions rely on cookies.
• Block third-party cookies only: A recommended balanced approach — allows first-party cookies (essential for website function) while blocking cookies from third-party advertisers and trackers. Most modern browsers now offer this as a default or easy toggle option.
• Delete all existing cookies: Removes all cookies currently stored on your device. This will log you out of all websites, clear your cart, and reset your preferences everywhere.
• Delete cookies for a specific website: Most browsers allow you to view and delete cookies set by a specific domain (e.g. wawhitegoods.com.au) without affecting cookies from other sites.
• Browse in private/incognito mode: Private or incognito browsing sessions do not save cookies, browsing history, or site data after the session ends. Note that cookies still function during the session — they are simply deleted when you close the private window.

Mobile Device Cookie Settings

If you browse our website on a smartphone or tablet, cookie settings are managed through your mobile browser's settings menu rather than through a desktop browser preferences panel. The process varies by device and browser but is generally accessible from the browser's main menu under "Settings" → "Privacy" or "Privacy & Security." For iOS devices using Safari, cookie settings are found in the iPhone/iPad Settings app under "Safari."

If you would prefer that your visits to the WA White Goods website are not included in our Google Analytics data, there are several ways to opt out of analytics tracking specifically — without needing to block all cookies in your browser.

Google Analytics Opt-Out Options

• Google Analytics Opt-Out Browser Add-On: Google offers a free browser extension that prevents your data from being used by Google Analytics on any website that uses it. Download it from tools.google.com/dlpage/gaoptout. Available for Chrome, Firefox, Safari, Edge, and Opera on desktop browsers.
• Google's My Activity Controls: If you have a Google account, you can manage how Google uses data from your activity via myaccount.google.com/data-and-privacy, including pausing activity tracking and deleting past activity.
• Block analytics cookies in your browser: You can specifically block cookies from Google's analytics domain (google-analytics.com) using your browser's cookie management settings or a privacy-focused browser extension.

Industry Opt-Out Platforms

Several industry-wide platforms allow you to opt out of behavioural advertising and analytics tracking from multiple providers at once:

• Your Online Choices (Australia): www.youronlinechoices.com.au — opt out from over 100 advertising networks in one place.
• Network Advertising Initiative (NAI): optout.networkadvertising.org — opt out from member advertising networks.
• Digital Advertising Alliance (DAA): optout.aboutads.info — a comprehensive opt-out tool for digital advertising.

Some web browsers include a "Do Not Track" (DNT) feature that sends a signal to websites indicating that you do not wish to be tracked. There is currently no universally accepted standard for how websites should respond to DNT signals, and the DNT browser feature has not been widely adopted as a binding technical standard by the internet industry.

Our Current DNT Position

At this time, WA White Goods does not modify the cookies it sets or the data it collects based solely on a browser-sent DNT signal. This is consistent with current industry practice given the absence of a universally agreed standard for DNT interpretation.

We will review and update our DNT policy if and when a universally accepted technical standard for Do Not Track is established and adopted by the Australian digital industry. We are committed to honouring reasonable and technically practicable privacy preferences expressed by our users.

Some cookies used on our website may be considered to collect or involve "personal information" as defined by the Privacy Act 1988 (Cth) — specifically, information that could be used to identify you as an individual. This section explains how cookie-related personal information is handled.

When Cookies May Collect Personal Information

• Session and account cookies: When you log in to your WA White Goods customer account, session cookies store an authentication token linked to your account profile. This constitutes personal information as it is connected to your account.
• Analytics cookies with IP address data: While we use IP anonymisation with Google Analytics (masking the final octet of your IP address), your IP address — even partially — may constitute personal information. We do not use anonymised IP data to identify individuals.
• Marketing pixel cookies: If you are logged in to your Facebook or Google account while browsing our website, those platforms may be able to associate your browsing activity with your account profile using cookie and pixel data. This is governed by their respective privacy policies.

How We Protect Cookie-Related Personal Information

• We do not combine cookie data with your name, email address, or other directly identifiable information for profiling purposes, unless you have specifically provided this information (e.g. by logging in or completing a purchase).
• Analytics data is handled in aggregate and anonymised form wherever technically possible.
• We do not sell cookie-derived personal information to third parties.
• All personal information collected via cookies is handled in accordance with our Privacy Policy and the Australian Privacy Principles.

In Australia, the use of cookies and online tracking technologies is primarily regulated by the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). Unlike the European Union's General Data Protection Regulation (GDPR), Australian law does not currently require explicit opt-in consent for all cookies — however, it does impose obligations on how personal information collected via cookies is handled.

Key Australian Privacy Obligations for Cookies

• APP 1 — Open and Transparent Management: We are required to have a clearly expressed and up-to-date privacy policy (including this Cookie Policy) that explains how we collect, use, and disclose personal information, including via cookies.
• APP 3 — Collection of Solicited Personal Information: We must only collect personal information (including via cookies) that is reasonably necessary for the purposes of our business operations. We must collect it by lawful and fair means.
• APP 5 — Notification of Collection: At or before the time of collecting personal information (including through cookies), we must notify individuals of key information about the collection — which is satisfied by making this Cookie Policy available and presenting a cookie notice on first visit.
• APP 6 — Use or Disclosure: We may only use or disclose cookie-derived personal information for the primary purpose for which it was collected, or for a secondary purpose to which the individual would reasonably expect.
• APP 11 — Security of Personal Information: We must take reasonable steps to protect personal information collected via cookies from misuse, interference, loss, and unauthorised access, modification, or disclosure.

Proposed Privacy Act Reforms

The Australian Government is currently reviewing and proposing significant reforms to the Privacy Act 1988, which may include stronger requirements around online tracking, cookies, and consent. We are actively monitoring these reforms and will update this Cookie Policy and our privacy practices accordingly as any legislative changes come into effect.

The WA White Goods website is not directed at or intended for use by children under the age of 18. We do not knowingly collect personal information from individuals under 18 years of age through cookies or any other means on our website.

Our Position on Children's Privacy

• Our products — reconditioned household appliances — are intended for adult consumers. Our website content, language, and marketing are directed at adults aged 18 and over.
• We do not use marketing or analytics cookies to target advertising at individuals known to be under 18.
• If we become aware that a person under 18 has provided personal information or created an account on our website, we will take steps to remove that information promptly.

WA White Goods reserves the right to update, amend, or replace this Cookie Policy at any time to reflect changes in our cookie usage, the services we use, applicable Australian law, or industry best practices. We will always update the "Last Updated" date at the top of this page when any changes are made.

Reasons We May Update This Policy

• We add or remove third-party services (such as a new analytics or chat provider) that set cookies on our website.
• Changes to Australian privacy legislation or regulatory guidance relating to cookies and online tracking.
• Updates to the cookies set by third-party providers such as Google Analytics or Meta that affect how we describe them in this policy.
• Improvements to our own cookie management practices or the introduction of a more sophisticated cookie consent management platform.
• Corrections to inaccuracies or clarifications to previously unclear explanations in an earlier version of this policy.

How to Stay Informed

• The most current version of this Cookie Policy will always be published at wawhitegoods.com.au/cookie-policy/.
• The "Last Updated" date displayed at the top of this page will reflect when the policy was most recently revised.
• If we make significant changes to the types of cookies we use or the purposes for which we use them, we will display a refreshed cookie notice on our website to inform returning visitors of the changes.

If you have any questions, concerns, or complaints about this Cookie Policy, the cookies we use, or how your personal information is handled in connection with our cookies, please do not hesitate to contact us. We take all privacy and cookie-related enquiries seriously and will respond promptly.

Privacy-Related Enquiries

For questions specifically about privacy and data protection — including requests to access or correct personal information we hold about you, or to lodge a privacy complaint — please contact our privacy enquiries team directly at [email protected] with the subject line "Privacy Enquiry" or "Cookie Policy". We will acknowledge your enquiry within 2 business days and provide a substantive response within 10 business days.

External Privacy Complaint Bodies

• Office of the Australian Information Commissioner (OAIC): www.oaic.gov.au — for formal privacy complaints if we have not resolved your concern to your satisfaction.
• Australian Cyber Security Centre: www.cyber.gov.au — for reporting cybersecurity incidents or suspected data breaches.
• Scamwatch (ACCC): www.scamwatch.gov.au — for reporting suspicious online activity or scams.

This Cookie Policy forms part of our broader legal and privacy framework. We encourage you to read all of our related policies to fully understand how WA White Goods operates and protects your rights as a customer and website visitor.